With a third of the world’s people now online and growing fast, the 21st Century will see the Internet become a vital part of everything we do.

For Australia, the promise is for a more connected country, a more productive and efficient country. Australia is well positioned to become a leading knowledge based digital economy in the 21st Century. The IIA plays an integral role by raising consumer and small business confidence in using the Internet, particularly for purposes of e-commerce, and to initiate and support programs to realise that goal.